Marketing Collateral

Branding | Experiential | Advertising


Property Marketing Pitch

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Role:

Graphic Designer

Goal:

To position the Manhattan property as offering the best in borough's downtown style and charm but in the heart of iconic uptown.

strategy:

Create design-focused collateral displaying the legendary status of the building and five-star services/amenities. Derive inspiration from the ideal buyer’s lifestyle and the architecture surrounding the property. Collateral includes advertising, social media, and brochures. Maintain a consistent aesthetic across all assets and mediums, including events and PR exposure.

 

Print & Digital

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Role:

Graphic Designer

Goal:

Promote a property or real estate agent

strategy:

Custom marketing collateral (brochures, postcards) and campaigns (email series) tailored to the ideal client and/or communicating the skills or marketing strategy of the real estate agent

 

Property Marketing Plan and Implementation Strategy

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Role:

Graphic Designer

Goal:

To enlighten prospective buyers and reacquaint current residents with both the distinguished prestige and history of the building. To showcase the extraordinary lifestyle of the neighborhood.

strategy:

A bespoke publication, with targeted distribution, spotlighting the luxury amenities and residences of the building. An evening soirée introducing shareholders to the refreshed marketing materials and tour of a suite. On-going digital marketing to expand distribution of the publication and emphasize the desirability of the neighborhood.